When you’re setting up a WordPress blog for your online business it helps to establish you as an authority in your market. A blog will help to boost your search engine rankings and enables your business to maintain a relationship with potential and ongoing customers.
You know it makes sense to write a blog.
But you know it can also involve a lot of work. You’ve not only got the writing, editing and publishing of posts but you’ve also got to find royalty free images for your blog, get your blog onto social media, write guest blog posts, manage your blog comments and more.
If you’re feeling that you don’t have the time to write a blog, there are plenty of activities in your blog schedule that you can set on autopilot or outsource so you can concentrate on other parts of running your business.
Once you have written a number of posts, you can easily use technology to schedule automated publication at some date in the future. This saves you the time required to log into your blog and manually post content. I use a brilliant plugin for this called WP Auto Republish and what this does is future dates my blog posts and only posts as many as I want per day.
Automate Social Media Posts
There are lots of good social media content schedulers that make it easy to schedule tweets, Facebook posts and other social media interactions about your blog for days or even weeks ahead.
Download Akismet For Comment Control
Reading, approving and replying to your comments takes time. Use the WordPress plug-in Akismet to help you sort out the spammy comments sent to your blog from the real messages from your audience. There are filters and settings you put in place to take care of the majority of comment approvals for you.
Stop Doing Everything Yourself
Hiring a virtual assistant can help you to manage much of your time-consuming, recurring blog tasks. Sites like Guru, Toptal, Elance and Upwork have skilled virtual assistants that you can put to work on your blog to free up your valuable time.
Create An Editorial Calendar
An editorial calendar can save you time by keeping you organised. Use it to plan for your content, its creation, and delivery. It will help you to focus on the type of content are you going to create. For instance, are you going to produce a written blog or a video blog? Will you be including infographics and interactive media? Many online entrepreneurs who write a blog will use software packages for their editorial calendar like Google Docs or the WordPress Editorial Calendar plug-in.